Devansh Kushwaha, Author at SocioCreator

19 Jun

Blogs

Why Brands Prefer Instagram Reels Over Static Posts in Influencer Marketing

June 19, 2025
By Devansh Kushwaha

Instagram has changed — and so has influencer marketing. What once revolved around perfectly curated static image...

18 Jun

Blogs

Why Creators Ghost Brands — And How to Fix It With Better Collaboration

June 18, 2025
By Devansh Kushwaha

Ever had a creator disappear midway through a campaign? You're not alone. Creator ghosting is a growing issue in ...

12 Jun

Blogs

Why Flipkart’s Glam Up Fest 2025 Is a Game-Changer for Beauty in India

June 12, 2025
By Devansh Kushwaha

India’s beauty industry is undergoing a digital renaissance — and Flipkart’s Glam Up Fest 2025 has emerged as a d...

10 Jun

Blogs

Why Reels Outperform Static Posts in Influencer Marketing (2025 Edition)

June 10, 2025
By Devansh Kushwaha
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In today’s creator economy, attention is everything — and Reels are winning it. With Instagram prioritizing video...

07 Jun

Blogs

CAC vs LTV: How to Benchmark Influencer Cost Efficiency Across Campaign Types

June 7, 2025
By Devansh Kushwaha

If you're investing in influencer marketing, you've likely asked yourself: Is this really worth the spend? That's...

31 May

Blogs

Why Snapchat Influencers Are Becoming the Secret Weapon for Gen Z Marketing

May 31, 2025
By Devansh Kushwaha

When brands talk about Gen Z marketing, TikTok usually takes the spotlight. Instagram comes next. But the platfor...

30 May

Blogs

Why Paid Collabs with Nano Influencers Can Be Good for Brands

May 30, 2025
By Devansh Kushwaha

In the wild world of influencer marketing, bigger doesn’t always mean better. More and more brands—especially sma...

28 May

Blogs

How Eco-Friendly Influencers Are Powering the Rise of Sustainable Brands in India

May 28, 2025
By Devansh Kushwaha

A new wave of content creators in India is doing more than creating viral trends—they're shaping a greener future...

27 May

Blogs

How Indian D2C Brands Are Winning Gen Z Loyalty Through Campus Ambassadors

May 27, 2025
By Devansh Kushwaha

Indian Direct-to-Consumer (D2C) brands are getting smarter, sharper, and more relatable in how they speak to Indi...

25 May

Blogs

From YouTuber to Billionaire: Is MrBeast Changing the Rules or Breaking Them?

May 26, 2025
By Devansh Kushwaha

What started with stunts, challenges, and outrageous giveaways has now turned into one of the most iconic success...

Posts by Devansh Kushwaha